Author Archive: Stephanie Chandler

Stephanie Chandler is the founder of the Nonfiction Authors Association and Nonfiction Writers Conference, and author of several books including "The Nonfiction Book Marketing Plan" and "Own Your Niche." A frequent speaker at business events and on the radio, she has been featured in Entrepreneur, BusinessWeek, and Wired magazine.

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Book Award Winner: Marketing for CEOs: Death or Glory in the Digital Age

Book Award Winner: Marketing for CEOs: Death or Glory in the Digital Age

Nonfiction Book Award Status: Silver Author Name: Ben Legg Synopsis AdParlor CEO Ben Legg, a veteran of McKinsey, Coca-Cola and Google and one of the sharpest, most innovative minds in digital marketing, delivers a smart, irreverent manifesto sure to put the fear of God into most Chief Marketing Officers! Marketing for CEOs may be compact in length, […]

Keynotes for Success: Insights and Advice About Writing, Publishing and Promotion by Literary Agent Michael Larsen

Keynotes for Success: Insights and Advice About Writing, Publishing and Promotion by Literary Agent Michael Larsen

Writing * Now is the best time to be a writer, but you have to know more and do more than ever. * Books are usually either prose-driven or promotion-driven, story-driven or idea-driven. Because the fate of story-driven books depends on whether readers tell other readers to read them, content is king for prose-driven books. […]

More Ways to Leverage LinkedIn for Business Authors

More Ways to Leverage LinkedIn for Business Authors

For any author in the business arena, LinkedIn is an important place to maintain a social media presence. Though it’s substantially smaller than Facebook, the audience on LinkedIn consists primarily of business professionals. Here are some ways to leverage LinkedIn: Create a Content-Rich Profile – LinkedIn gives its users a lot of space to add […]

Make Your Website Visible: Use Keywords To Your Advantage

Make Your Website Visible: Use Keywords To Your Advantage

Every page on your website should be optimized for the search engines by incorporating a single keyword phrase on each page. The keyword phrase tells Google what that page is about and aids in helping Google direct traffic to your site. Google looks for keyword concentration to understand what a page is about, so it’s […]

Speaker One-Sheet Examples

Speaker One-Sheet Examples

If professional speaking is on your list of goals, you’ll need to create a speaker one-sheet, which is a flyer that gives an overview of what you have to offer. For inspiration, we’ve compiled a list of impressive speaker one-sheets so you can decide what you like and don’t like. Download the list: Sample Speaker […]

Teleseminar: Cristen Iris on All about NFAA Chapter Meetings and What to Know if You’d Like to Lead a Chapter

Teleseminar: Cristen Iris on All about NFAA Chapter Meetings and What to Know if You’d Like to Lead a Chapter

Event Date: February 1, 2017 | Time: 10AM PST / 1PM EST Join us as National Chapter Director of the Nonfiction Authors Association, Cristen Iris, discusses All about NFAA Chapter Meetings and What to Know if You’d Like to Lead a Chapter. About Cristen Iris Cristen Iris believes that education and connection are the best vehicles to […]

Understanding Influencer Marketing: How Authors Can Generate Revenues by Partnering with Brands

Understanding Influencer Marketing: How Authors Can Generate Revenues by Partnering with Brands

One of the most buzzed about terms in PR and marketing right now is “Influencer Marketing.” It’s a term making it into job descriptions and titles of marketing and PR pros on LinkedIn, and it’s an important one for authors to understand. Influencer Marketing is when brands reach out to potential customers by partnering with […]

Recording: Sandra Beckwith on How to Get More Visibility and Maximize Book Sales on Amazon

Recording: Sandra Beckwith on How to Get More Visibility and Maximize Book Sales on Amazon

Join us as Sandra Beckwith discusses How to Get More Visibility and Maximize Book Sales on Amazon. About Sandra Beckwith Sandra Beckwith is an author and national award-winning former publicist who now teaches authors how to save thousands of dollars by doing their own publicity, promotion, and marketing. You might have seen her on “The Montel […]

Make Your Website Visible: Is Your Site Mobile-Friendly?

Make Your Website Visible: Is Your Site Mobile-Friendly?

Google favors websites that are responsive/mobile-friendly. That means that when you visit a site on a tablet or mobile device, the site automatically adjusts to the screen size. Not sure if your site is mobile-friendly? Google will let you test it here. If it’s not responsive, you will need a new site designed, preferably in […]

Manuscript Formatting Guidelines

Manuscript Formatting Guidelines

Wondering how your manuscript should be formatted for your editor and/or publisher? This quick list shows you the industry standard for font choice, paragraph spacing and more. Download the guidelines: Manuscript Formatting Guidelines