Publishers know what an average reader likes. They have specific expectations that you, as an author, have to meet if you want to get your book published through them. They shape your content and mold you as a writer. In a way, they butcher your work to make it fit into their own understanding of how a book should look like.
There are great publishers out there, but those are the ones that are too hard to reach. The competition in the modern world of writing is so great that they have piles of manuscripts to check. In that crowd, it’s easy to stay in the shade for years or even decades before getting a chance. The last thing you want is keeping your work in the drawer for that long. As a beginner, you have to focus on second-grade publishers just to get your work out there. Or do you?
Self-publishing is an attractive idea for writers who don’t like dealing with publishers and competition. This method allows them to take their book among the target audience without any intermediaries. It also means they will be in charge of every single aspect of publication, including editing, financing, design, and marketing. That’s a lot of work to handle, but it’s also fun!
If you’re having doubts about self-publishing, read on to find out the important benefits you’ll gain through this approach.
- Self-Publishing Is Fast and Effective
One of the biggest cons to traditional publishing is waiting. From the moment you submit your work to a publisher, you’ll have to wait for months or even years before you get the book in your hands. If you hire an agent, they will make a lot of promises, but the truth is: they will always give priority to more promising projects. Thus, you’ll keep waiting for things to get done, and you won’t be getting realistic updates on the progress. That’s what happens with traditional publishing.
Self-publishing, on the other hand, eliminates this problem. You’ll be in charge of all activities, and you can set your tempo. If you’re ready to get a book published, you can do that within a month. The process is almost instant.
- You’ll Be in Full Control over the Creative Process
This is the most appealing advantage of self-publishing. No one will tell you how to write your book. You’re the writer, and you’re your own critic. You don’t need a publisher or an agent telling you what the audience wants. You have the audience right in front of you. You can find them on Goodreads, Facebook, Pinterest, and other platforms.
Analyze their preferences; see what they do and don’t like in the books they read. Watch the popular trends in your genre and do something completely different. Instead of writing something the publishers expect, you can follow your instincts and write something that will surprise everyone… in a good way.
Writing isn’t the only aspect you control when you self-publish a book. You’ll also be in charge of the design. That doesn’t mean you’ll have to master Photoshop or another complex tool; it means you’ll hire a designer and explain how you want the book cover to look like. They will translate your idea into a great visual piece. You can hire talented designers through Upwork, Toptal, and similar platforms for an affordable price.
- You Can Get High-Quality Editing for a Low Price
When you’re self-publishing a book, you can hire an editor who will follow your instructions. Publishers have several in-house editors, who work in a progressive process. This means that your work will go through few editing stages, so you can expect a surprise when you see the final piece. You need a strong character to discuss the entire process with different editors and make sure their interventions don’t affect your voice.
When you hire your own editor, things are much simpler. You can find a qualified professional editor at Australian Writings and similar online services. The prices are very affordable, but the quality of service is great. You’ll stay in touch with the editor throughout the process, and they will follow your instructions. There will be no unpleasant surprises, and you’ll definitely get the work by a deadline you set.
- You Won’t Deal with Rejection Letters
If you’re a new writer and you start sending your manuscript to multiple publishers for the first time, you’ll inevitably face the greatest nightmare: rejection letters. One rejection after another, and you’ll start doubting your talent. You don’t need that disappointment.
When you decide to self-publish the book, your audience will tell you if you’re good enough for them. You’ll get direct feedback much faster, and you won’t keep your stories for yourself.
- You Get What You Earn
Let’s talk money, shall we? If you opt for a traditional publishing house, you’ll get an advance on the royalties the publisher expects to earn with your book, and you’ll keep getting a percentage of the sales. With the contract you sign, you give most, if not all, ownership and rights to the publisher, so you’ll probably get less than 10% of the sales. A publishing house has to earn on your title.
With self-publishing, you keep 100% of the profits.
- You Get to Deal with Marketing, and That’s Fun!
Many writers are reserved when it comes to self-publishing because they don’t want to deal with marketing. Yes, you’ll have to spend a lot of time writing blog posts and promoting your book via social media. However, that process is more inspiring than you imagine. You’ll get to communicate with your audience, and you’ll understand what they want you to deliver.
With time, proper marketing will turn you into a better writer. Instead of writing a book and then finding a way to make your audience like it, you’ll start writing something you’re sure the audience will love.
Self-publishing can leave some writers with zero readers, but guess what: it can also bring you the success you’re after. The process is simple, affordable, and effective. When you know how to do it, you can rest assured it will result with success. Follow the six tips above, and you’ll have your book out there with the speed of light.
Jessica Freeman has been a journalist and a freelance content writer for 6 years now. She is a professional in her niche and prefers using creative approach while focusing on the sphere of academic writing, education, and business. You can follow her on Facebook and Google+.
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