Guest post by Nina Amir. Many writers dive right into their book projects as soon as the proverbial light bulb goes off. That’s not the best plan of action if you want to produce a successful book. It’s best to take the time to evaluate your idea and determine if it’s a viable one, one […]
Guest post by Norm Schriever. If you’re a basketball fan, you may have witnessed a player who gets in such a groove that they can’t miss. They’re so “in the zone” the basket looks a mile wide and the ball just released effortlessly from their hand as they shoot – a pure unconscious act of […]
I recently read these two posts (Post 1 and Post 2) by Mark Coker over at Smashwords discussing the relatively new business model of ebook subscription services being pioneered by Oyster and Scribd. The basic idea is that subscribers pay a fixed monthly fee to access an unlimited number of ebooks. This article analyzes these […]
If and when Instagram advertising becomes available to smaller businesses, there seems to be some evidence of its effectiveness for brand awareness. Of course, whether that exposure will make dollars and cents to smaller companies depending on the cost of the advertising is uncertain. (Instagram has been working with a very select group of advertisers […]
What if there was an almost foolproof way to ensure that reporters ask you the exact question you want them to ask? There is. Often times, you can “tee up” the next question a reporter will ask you simply by placing it right in front of them. As an example, imagine that the question you’re […]
Your digital business card, just like your printed business card, is your only chance to make a great first impression. That’s especially true for your Google+ hovercard, that mini business card that pops up when you hover over someone’s name, like this: If you slapped yours together quickly like I did when I joined Google+ […]
Do you complain, “I’ve put my ebook on Amazon and have had no luck? I’ve sold less than 100 copies.” Well, here‘s the thing. I don‘t believe there‘s a whole lot of luck involved in book selling. Enjoying big enough book sales that make you a living involves marketing yourself effectively. FACT: Most eBook writers […]
I recently read these two posts (Post 1 and Post 2) by Mark Coker over at Smashwords discussing the relatively new business model of ebook subscription services being pioneered by Oyster and Scribd. The basic idea is that subscribers pay a fixed monthly fee to access an unlimited number of ebooks. This article analyzes these […]
Guest post by Russell Phillips. A while ago, a friend’s laptop died, and with it a lot of important documents and research. It was under warranty, but warranties don’t cover data. Backups are important, but people tend to think they’re difficult, and many authors aren’t very technically-minded, so they put it off until it’s too […]
One of the reasons we write for publication is for other people. We either want to help them through information or inspiration, or we want to entertain people and perhaps make them think. Considering marketing in the same way can help you, because it focuses on the other person, the customer, not on you. That […]
Get Your Words’ Worth by Brian Jud
Two concepts determine your relative success in answering questions during a television or radio performance: preparation and flexibility. In most cases you will not know the questions you will be asked during the interview. But if you understand your topic and know beforehand what you want to get across to the audience, you will be […]
How to Write Sales Copy for the Back of Your Nonfiction Book
If you’re working on your first book, you will inevitably have to sit down and write the sales copy that appears on the back of your book (also known as “jacket” copy). For authors who haven’t had to do this before, it can feel like a bit of a challenge. You have a very limited […]
New Benefits for NFAA Members: Media Leads, Content Archives, Partner Discounts
We have been hard at work developing new benefits for our Authority and VIP members: View Content by Topic Members have always had access to archived teleseminar recordings, weekly homework tips, and our exclusive templates, checklists, and other content. Now we’ve made it easier than ever to find the help you need because we’re now […]
Member of the Week: Julia Novak, author of Down and Back – A Guide to Living Happy with Depression
Author Name: Julia Novak Book Title: Down and Back – A Guide to Living Happy with Depression Synopsis Catapulted into depression, addiction and psychic awareness from childhood trauma, Julia Novak dug out of despair by recognizing and realigning with the immense creative force available to us all. She’s spent two decades teaching others that until […]
Get Your Words’ Worth by Brian Jud
Two concepts determine your relative success in answering questions during a television or radio performance: preparation and flexibility. In most cases you will not know the questions you will be asked during the interview. But if you understand your topic and know beforehand what you want to get across to the audience, you will be […]
How to Write Sales Copy for the Back of Your Nonfiction Book
If you’re working on your first book, you will inevitably have to sit down and write the sales copy that appears on the back of your book (also known as “jacket” copy). For authors who haven’t had to do this before, it can feel like a bit of a challenge. You have a very limited […]
New Benefits for NFAA Members: Media Leads, Content Archives, Partner Discounts
We have been hard at work developing new benefits for our Authority and VIP members: View Content by Topic Members have always had access to archived teleseminar recordings, weekly homework tips, and our exclusive templates, checklists, and other content. Now we’ve made it easier than ever to find the help you need because we’re now […]
How to Cite Sources in Your Manuscript
Nonfiction authors know the importance of citing sources in their work. But sometimes it can get confusing figuring out how to correctly quote and give credit to your sources within your text without losing your flow of thought. Fair Use Under Fair Use law, you can reprint a small amount of text as long as […]
What has been most surprising about being an author?
This month we asked nonfiction authors to answer this question: What has been most surprising about being an author? Here’s what they had to say: Dr. Jo Lukins I had not anticipated the personal learning through the process of writing my book. I had fully expected to be immersed in the content of the book, […]
Literary Agent Interview: Jeff Kleinman
Agent Name: Jeff Kleinman Agency Name/Location: Folio Literary Management Agency Link: www.foliolit.com Social Media Links: Jeff FB: https://www.facebook.com/jmkagent Jeff LinkedIn: https://www.linkedin.com/in/jeff-kleinman-2542875a/ Folio Twitter: @FolioLiterary Folio FB: https://www.facebook.com/FolioLit/ Folio Instagram: @folioliterary Nonfiction Genres Represented: Mostly narrative nonfiction (love projects with a historical or animal-related bent), but also memoir, health, parenting, aging, nature, pets, how-to, nature, science, […]
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