Promoting with articles has long been one of my favorite book marketing strategies, though the rules have changed over the years due to changes with Google. You used to be able to take an article and submit it to dozens of article content directories, such as http://ezinearticles.com, and your article would be picked up for […]
Author Archive: Stephanie Chandler
Stephanie Chandler is the founder of the Nonfiction Authors Association and Nonfiction Writers Conference, and author of several books including "The Nonfiction Book Marketing Plan" and "Own Your Niche." A frequent speaker at business events and on the radio, she has been featured in Entrepreneur, BusinessWeek, and Wired magazine.
Agent Katharine Sands believes that the writing you do about your writing is as important as the writing itself. A query is a one-page, single-spaced letter with three or four indented paragraphs with a space between each of them. Without being self-serving, it explains why, what, and who: the hook, the book, and the cook: […]
One of the most traditional forms of marketing is with direct mail, which involves sending out sales letters, postcards, newsletters, flyers, and other marketing collateral via good old U.S. mail. Because our world has become so internet-centric, I think a lot of people have forgotten about this strategy, which can still be quite effective if […]
Ghostwriters write biographies, magazine articles, and books for other people without taking the credit of the work. In the recent times, ghostwriting has become a lucrative profession. Therefore, there is a growing trend of people who want to become a ghostwriter. However, it takes time and efforts to become an ace ghostwriter. At the same […]
In 2006 I stumbled upon what I have come to call a happy accident. I wanted to network with fellow speakers in my area so I decided to launch a group called The Sacramento Speakers Network, which I organized through Meetup.com, a social site for organizing local events. The first meeting was held with four […]