Nonfiction Book Award Status: Gold Author Name: Ronda Conger Synopsis Become the leader you have always wanted to be. Ready to up your game, ignite your passion and truly inspire greatness? Whether “leader” is in your job title or not, Ronda Conger’s You Go First is for you. Join Ronda in her new approach to what […]
Nonfiction Book Award Status: Gold Author Name: Jeff Kavanaugh Synopsis How do you become a world-class consultant? This is the question on the minds of thousands of young consultants as they graduate from the classrooms of the world’s business schools to the offices of top consulting firms. Yet few of them have been formally trained on […]
Nonfiction Book Award Status: Silver Author Name: Deborah Hicks Midanek Synopsis Boards of directors are sitting ducks. Shareholders complain and even attack, management manipulates, and individual board members have little power, able to act only as part of the board as a whole. Governance issues are front and center, yet there is often little understanding, even […]
Nonfiction Book Award Status: Silver Author Name: Tim Stroh Synopsis A Deeper Truth explains why 9 out of 10 new products fail, the neuroscience behind human choice, and how disruptive successes leverage the fundamental nature of human decision-making. While innovation is called out in the title, the book is really about human nature, why and how people […]
Nonfiction Book Award Status: Gold Author Name: Marcy Shoberg Synopsis This is the flagship book of the forthcoming 7 People-Dangers series where women, men, and children of all ages increase their safety and enrich their lives by learning to deal with interpersonal danger. In it, high school and college ladies learn to use their brain, voice, and […]
Nonfiction Book Award Status: Gold Author Name: Orly Lobel Synopsis The battle between Mattel, the makers of the iconic Barbie doll, and MGA, the company that created the Bratz dolls, was not just a war over best-selling toys, but a war over who owns ideas. When Carter Bryant began designing what would become the billion-dollar line […]
Nonfiction Book Award Status: Bronze Author Name: Elisha O. Ogbonna Synopsis Mastering the Power of Your Emotions has a simple but undeniable premise: Emotions are at the centre of everything we do. If you can control your emotions, you can control your life. But as straightforward as this sound, most people are not the masters of their emotions. […]
Nonfiction Book Award Status: Gold Author Name: Janice S. Ellis Synopsis From Liberty to Magnolia: In Search of the American Dream vividly recounts the journey of an African-American woman from rural, segregated Mississippi through academia, corporate America, and politics. It is the story of how she triumphed even when, more often than not, the ugly realities […]
Nonfiction Book Award Status: Silver Author Name: Dr. Christopher Phelps DMD, CMCT Synopsis Get more patients. After reading you will know: -How to break free from the 3 major tensions facing private practice -How to increase new ideal patient flow -How to market to the virtually untouched fee-for-service market -How to find the freedom and financial stability […]
Nonfiction Book Award Status: Silver Author Name: Rajeev Kurapati Synopsis What happened that changed the priest—the revered healer of antiquity—into a person of science? How was the modern doctor made? Physician is Rajeev Kurapati’s earnest attempt to answer this question and others central to the practice of medicine. For instance, how have the advances of medical technology […]
How to Get Top Authors to Give Endorsements for Your Book
In the months before your book is published, you should begin reaching out to fellow authors to request endorsements. Ideally, testimonials should come from authors in your field, and the more well-known the author is, the better for building credibility with potential readers. While you may think that big-name authors are untouchable, that hasn’t been […]
Elements of a Speaker One-Sheet
If you’re just getting started in professional speaking, one of the most important pieces of marketing collateral you will need is a speaker sheet. This is a simple document that can be given to those who would book you to speak at an event, and also available for download from your website. There are a […]
How to Setup a Pre-Sale Campaign for Your Print Book and Ebook
A strong book launch campaign can have many benefits: Generate word-of-mouth Rack up book reviews Get the attention of industry pros (literary agents and editors), potential clients, peers, media, and anyone else you want to impress Put some money in the bank Bring new life to backlist titles (previous books you’ve authored will usually get […]
Member of the Week: Steven Hall, author of The Seven Tools of Healing
Author Name: Steven M. Hall, MD Book Title: The Seven Tools of Healing: Unlock Your Inner Wisdom and Live the Life Your Soul Desires Synopsis This book contains the meat of what I’ve learned about healing from over 33 years of integrative medical practice. It explains why most of what we do to help ourselves […]
How to Get Top Authors to Give Endorsements for Your Book
In the months before your book is published, you should begin reaching out to fellow authors to request endorsements. Ideally, testimonials should come from authors in your field, and the more well-known the author is, the better for building credibility with potential readers. While you may think that big-name authors are untouchable, that hasn’t been […]
Elements of a Speaker One-Sheet
If you’re just getting started in professional speaking, one of the most important pieces of marketing collateral you will need is a speaker sheet. This is a simple document that can be given to those who would book you to speak at an event, and also available for download from your website. There are a […]
How to Setup a Pre-Sale Campaign for Your Print Book and Ebook
A strong book launch campaign can have many benefits: Generate word-of-mouth Rack up book reviews Get the attention of industry pros (literary agents and editors), potential clients, peers, media, and anyone else you want to impress Put some money in the bank Bring new life to backlist titles (previous books you’ve authored will usually get […]
Checklist of Items to Take to Speaking Engagements
When you’re invited to speak at an event, you are usually offered a display table where you can sell your books or display promotional materials (and if you aren’t offered one, be sure to ask!). Here is a checklist of items to bring along to ensure you’re prepared. Large rolling suitcase—This makes it easy to […]
PR Secrets to Capture Traditional and Online Media Attention
I know this might sound weird coming from a CEO of a PR agency, but PR is not rocket science. Now, don’t get me wrong, PR is just like anything in business — knowing how to do something only takes you so far and doesn’t necessarily ensure your success. Take writing a book, for example: […]
How to Write like a Historian… Without Actually Being One by Laura Suchan
“If history were taught in the form of stories, it would never be forgotten.” Rudyard Kipling (1865- 1936) As part of the advanced memoir writing class I teach, one of the assignments is for the participants to write a brief narrative linking their family history to historical events happening on a local, national or international scale. […]
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