Category: Online Marketing & Social Media

Learn about online marketing strategies, content marketing, and social media management for nonfiction authors.

Crash Course in Creating an Effective Amazon Author Central Profile

Posted by Stephanie Chandler | Oct 29, 2019 | Blog, Nonfiction Book Marketing, Online Marketing & Social Media

In the same way Amazon.com is essential to your book sales, its Author Central feature is also an...

How to Host Teleseminars and Webinars

Posted by Stephanie Chandler | Sep 24, 2019 | Blog, Online Marketing & Social Media, Other Nonfiction Topics

There are two primary types of online events: A teleseminar is a live event conducted by phone,...

Author Website Worksheets

Posted by Stephanie Chandler | Jul 23, 2019 | Blog, Online Marketing & Social Media, Other Nonfiction Topics

Improve Your Website Does your current site design and architecture work or do you need a...

How to Buy Your Way to a Larger Author Platform and Bigger Book Sales

Posted by Stephanie Chandler | Apr 1, 2019 | Blog, Nonfiction Book Marketing, Online Marketing & Social Media

Whether you’re just getting started as an author-influencer or you’ve been at it for a while, if...

From Blog to Book: How to Build Your Writer Platform by Erica Sunarjo

Posted by Stephanie Chandler | Feb 25, 2019 | Blog, Nonfiction Book Marketing, Online Marketing & Social Media

Your writer platform is the sum total of your potential to sell books. It’s based upon your...

One For the Books – Why Companies Should Use Books as Promotional Products by Brian Jud

Posted by Stephanie Chandler | Feb 21, 2019 | Blog, Nonfiction Book Marketing, Online Marketing & Social Media

For many years, corporate buyers have been purchasing coffee mugs, cameras, apparel, watches and...

Wizard of Oz Marketing by Brian Jud

Posted by Stephanie Chandler | Feb 7, 2019 | Blog, Nonfiction Book Marketing, Online Marketing & Social Media

Many first-time authors apply Wizard of Oz marketing. Once their book is published, they start...

Essential Book Marketing Task: Build Your Launch Team

Posted by Stephanie Chandler | Jan 16, 2019 | Blog, Nonfiction Book Marketing, Online Marketing & Social Media

When I consult with new nonfiction authors, one of the first homework tasks I assign is to build a list of influencers. This is important whether you already have a platform or not, because you might be surprised by how many...

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