Category: Marketing

Nonfiction Authors: Amazon Bestseller Book Campaigns Are Useless. Do This Instead

Posted by Caitlin Segura | Aug 24, 2026 | Blog, Marketing

Hey, authors. You’ve been given some horrible marketing advice. Those Amazon bestseller...

Nonfiction Authors: Don’t waste money on TikTok Influencer Campaigns. Do This Instead

Posted by Caitlin Segura | Aug 23, 2026 | Blog, Marketing

Hey, nonfiction authors. Amy Chan is an author who just wrote a viral blog post about how she...

Nonfiction Authors: Here Is How to Get More Website Traffic—It’s Easy and Compounds with Time

Posted by Caitlin Segura | Aug 21, 2026 | Blog, Marketing

Hey authors. If you wanna get more traffic to your website, here’s my favorite way to do...

If You Have Published a Business Book, You Need to Hear This Case Study to Grow Your Business

Posted by Caitlin Segura | Aug 20, 2026 | Blog, Marketing

Hey, business book authors. I’m talking to you today. If you want to make your practice grow...

Nonfiction Authors: Here Is How to Get People to Sign Up for Your Email List

Posted by Caitlin Segura | Aug 19, 2026 | Blog, Marketing

Hey authors. If people aren’t signing up for your email list, the main reason is that...

Everything You Need to Know About Pitching Your Essay by Noah Charney

Posted by Guest Post | Aug 13, 2026 | Blog, Marketing, Nonfiction Book Marketing, Publicity

The first time most people pitch an essay, they make the same generous mistake: they write the...

Free Training: Bestseller Book Marketing Copy Secrets with Casey Demchak

Posted by Caitlin Segura | Jul 21, 2026 | Blog, Marketing, Webinar

Join Stephanie Chandler, CEO of the Nonfiction Authors Association, for a free webinar with...

Free Training: Common Book Marketing Mistakes Nonfiction Authors Make and How to Fix Them

Posted by Caitlin Segura | Jul 7, 2026 | Blog, Marketing, Webinar

Join us for a free educational event where we share the most common (and costly) mistakes...

How One Self-Published Book Sold 125,000 Copies with an Easy Word-of-Mouth Marketing Strategy

Posted by Stephanie Chandler | Jul 2, 2026 | Blog, Marketing, Nonfiction Book Marketing, Publicity

There is one powerful book marketing strategy every nonfiction author should employ to build...

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Free Webinar Training on 10/15: How to Establish Authority in Your Field

A personal brand tells people who you are, but authority tells them why they should listen. It’s easier than you think to establish expertise in your field. Join us to learn the exact steps you can take to get started. Register here.

New Course! From Author to Authority Starts on 10/22

Are you looking to claim authority in your field and build a business beyond your book? Come join us for this new course! You'll learn strategies to create a platform and new business opportunities.
Learn more and register here.

FREE GUIDE: HOW TO ESTABLISH AUTHORITY IN YOUR FIELD

HOW TO ESTABLISH AUTHORITY IN YOUR FIELD - FREE GUIDE FOR NONFICTION AUTHORS

You expertise is valuable, but is it visible? Get our free guide and follow the 6-part framework to begin establishing authority in your field.
GET THE GUIDE HERE

FREE GUIDE: BUILD YOUR NONFICTION BOOK MARKETING PLAN

Book marketing can be overwhelming, but this free guide helps you identify the right tactics based on your goals and build your one-page book marketing plan.
GET THE BOOK MARKETING PLAN GUIDE HERE

Upcoming Events for Nonfiction Writers

NONFICTION GENRE GROUPS!

Find your people, share your expertise, and elevate your author journey inside our new nonfiction genre groups, held monthly on Zoom.
Learn About Nonfiction Genre Groups Here

ONLINE COURSES FOR NONFICTION WRITERS

BOOK MARKETING TOOLKIT FOR NONFICTION AUTHORS

For a limited time, download our entire book marketing toolkit at a deep discount of just $19! (Normally $99)

Get the details here.