Whether you’re looking for a traditional publisher or self-publishing, we’ve got some book marketing tips for that can help you build your brand whether you’re just starting off or finishing your final draft. It can be difficult to juggle writing, a day job, and a marketing campaign, but it’s important to make time to start […]
I firmly believe that every author needs a blog. Hosting a blog allows you to connect with your readers and provide value. A blog will also help you generate more website traffic. Statistically speaking, the more you blog, the more traffic your site will receive. Blogging should also be at the heart of your social […]
To begin forming your book marketing plan, start by building a list of tasks. I call this a Book Marketing Action Plan, and you can download a free Excel template to build your plan here. One top focus should be planning the actual launch of your book. Ideally, your book should come out with as […]
You’ve got your multi-city tour planned out perfectly: all the best bookstores ready to greet you with stacks of pre-purchased copies of your book ready for signing, the best morning TV programs segments booked, and fans in every city lined up to meet you. BUT have you forgotten the most vital necessities for your tour? […]
This week we asked our community on Facebook to answer this question: What book marketing strategies have worked best for you? Here’s what they had to say: David Evans: A couple of years ago I signed up with a paid speaking service that helped me get a lot of un-paid speaking gigs. That has been […]
You’ve been told you need a social media presence as a nonfiction author. Without one you won’t get noticed and you won’t sell many books. They tell you to get on social media and build a following. How do you get started using social media? What should you do on social media? What should you […]
We know that social media are great for promotion, increasing visibility, and building up an audience. It works very well both for businesses and individuals – and it could be just as effective for any nonfiction author, who wants to promote their work. Why should nonfiction authors promote on social media? No matter how digitalized […]
One of the most common questions I hear from self-published authors is whether or not it makes sense to pursue brick and mortar bookstore placement for books. In most cases, it’s rarely worthwhile, but it’s important to understand how the process works. When self-published, in order to get major bookstore placement, you have to sign […]
One under-utilized opportunity for authors is online groups—I’m talking about Facebook groups, LinkedIn groups and other online forums. Online groups are mini communities where you can connect with your target readers long before your book is published. Using an example from my own life, I happen to be a widow and I naturally gravitated to […]
This week we asked our community on Facebook to answer this question: What revenue streams have you created for your author business? Here’s what they had to say: David Evans: This is a big question I’ve been working on for quite some time. I’ve finally found a good strategy that is working for me. The key for […]
Carolyn Howard-Johnson was interviewed by Jo Lindsell. I have enjoyed working with you, Carolyn, from day one of my Promo Day event and I was especially honored to be a speaker at the Rome Retreat you sponsored with Eve LaSalle Caram. Interviews are another great way to get better acquainted to here goes! What genre […]
Round-Up Question of the Week: What are your favorite mobile apps?
Last week we asked our community on Facebook to answer this question: What are your favorite mobile apps? Here’s what they had to say: Pamela Cummins: Pinterest’s app has made my life easier! This app enables me to pin wherever I am, plus check if there are any inappropriate pins on my group board. Stephanie […]
Recently there has been much discussion in the publishing community around whether authors should publish their books with both IngramSpark/Lightning Source and CreateSpace or choose just one publishing platform. Below we break down some of the pros and cons you should know about. But first, let’s clarify that IngramSpark is a publishing platform for indie […]
Name: Janet Grant Book Title: Spirit Animals of the Chinese Zodiac: Using Spirit Animal Wisdom from Eastern Astrology for Self-Discovery Your book’s Amazon purchase link: Spirit Animals of the Chinese Zodiac What is your book about? By using the principles of the Chinese Zodiac along with the Native American paradigm of spirit animals, you can […]
Carolyn Howard-Johnson was interviewed by Jo Lindsell. I have enjoyed working with you, Carolyn, from day one of my Promo Day event and I was especially honored to be a speaker at the Rome Retreat you sponsored with Eve LaSalle Caram. Interviews are another great way to get better acquainted to here goes! What genre […]
Round-Up Question of the Week: What are your favorite mobile apps?
Last week we asked our community on Facebook to answer this question: What are your favorite mobile apps? Here’s what they had to say: Pamela Cummins: Pinterest’s app has made my life easier! This app enables me to pin wherever I am, plus check if there are any inappropriate pins on my group board. Stephanie […]
Recently there has been much discussion in the publishing community around whether authors should publish their books with both IngramSpark/Lightning Source and CreateSpace or choose just one publishing platform. Below we break down some of the pros and cons you should know about. But first, let’s clarify that IngramSpark is a publishing platform for indie […]
Leverage Social Media (Whether you like it or not)
Here’s the reality: social media is not a fad and isn’t going away. If you’ve been avoiding social media, consider this a gentle nudge to help you get serious. The good news is that social media is ideal for nonfiction authors—we write! And our readers want to hear from us! You also don’t have to […]
How Well Do You Balance the Business and the Art of Writing? by Rosanne Bane
You know how to take care of business as a nonfiction writer. You’re professional. You attend to all the details of putting your writing into the world from analyzing your audience to zeroing in on new ways to promote your writing. But all this serious business stuff is probably not why you started writing. You […]
“Start to” and “Decide to”: Are They Flooding Your Writing? by Barbara McNichol
When you look back at what you’ve written, take time to find how many times you start sentences with the word “start” or “begin.” For example, in a 5,000-word document I edited, those two words appeared 14 times, while only five were deemed necessary to the meaning. That’s a lot of extra words flooding your […]
Connect with Us
Connect with us on the following social media platforms.
Join the Nonfiction Authors Association.