Authority Publishing provides custom publishing services exclusively for nonfiction books. Comprehensive services include editing, cover design, interior typesetting, ebook formatting, and distribution to Amazon, Ingram and other online retailers. Since 2008, Authority Publishing has built a solid reputation as an industry leader in personalized service and professional book production. If getting your book done right […]
Audiobooks were once delivered on cassette tapes, and then later in CD boxed sets. They were expensive. There were local retailers who would sometimes allow you rent them just like videos on VHS tapes (remember those?). And then CDs went the way of vinyl records and have since become decorative coasters. Today the largest retailer […]
This is a guest post by Lisa Romeo. If we’re gut honest about it, we all have that same dream, right? The one about a major New York City powerhouse publishing our book and their marketing department deciding our book will get a big promotional push. That our book will be reviewed (positively, of course!) […]
Recently I read a post in an online writers’ forum that broke my heart. A woman reported having dipped into her savings AND retirement accounts to invest in several expensive book marketing educational programs with the expectation that they would help her sell huge quantities of books. She spent tens of thousands of dollars on […]
The back cover is where you convince readers to buy. One trick that many writers use is to craft a compelling description before writing the manuscript because it can help to know what to focus on when developing the manuscript. You have a very limited amount of space on the back of your book so […]
Shipping books is not something authors typically think about until their book is about to be released, but selling books directly is most profitable because you don’t have to give up 40% to 55% to retailers. If you want to sell books or other products directly from your website, you’ll need to develop a process […]
A strong book launch campaign can have many benefits: Generate word-of-mouth Rack up book reviews Get the attention of industry pros (literary agents and editors), potential clients, peers, media, and anyone else you want to impress Put some money in the bank Bring new life to backlist titles (previous books you’ve authored will usually get […]
You’ve poured your heart and soul into the writing process. You’ve produced a book, a blog post, or an article that you’re proud of. There were long hours of research and agonizing over your word choice. You’ve revised the work over and over again. Now, it’s time to self-publish it. But what if it contains […]
Many writers struggle to complete a task. The reasons for this are as unique as the writers themselves. It can be down to a lack of inspiration, trying to take on many projects at once, or trying to push themselves too hard. Many writers are so focused on the quantity that they neglect quality. Others […]
If I had a dollar for every person who asked me about funding for their book projects, well, I could start a fund for those very projects! Not a week goes by without an email or call from someone seeking free publishing services. Unfortunately, there is no secret publishing fund or author scholarship program available, […]
I recently gave a talk to a local writer’s group about the process of self-publishing a book, which includes setting up an author business. Afterwards, the group leader thanked me for sharing the “business side” of being an author. While I appreciated her kind gesture, it struck me as odd because I think of an […]
How to Blog for Other Websites: Simple Steps to Guest Blogging, Including Sample Pitch
Blogging for other websites allows you to reach a whole new audience, gain exposure, build credibility, and potentially drive traffic back to your site. Here’s how to become a guest blogger: 1. Locate sites you want to write for. The first step is to find appropriate sites, and that means sites that reach your target […]
How to Sell Your Book to Colleges for Use in Courses
One of the many benefits of writing nonfiction is that we can educate our readers. Whether we do that with a how-to guide, a memoir, history, science, or other kind of reference book, many well-written nonfiction books have the potential to be adopted into curriculum for college courses. Getting colleges to adopt my books as […]
Understanding Publishing Contracts
If a publisher offers you a contract, get ready for your head to spin. These contracts can vary greatly in what they offer and what they expect from the author. In general, a contract will outline the following: Payment Terms A book advance fee ranging from $2500-$10,000 is most typical for first time authors without […]
Author Name: The Rev. Anita E. Keire Book Title: Walking on Water: Skeptics and Believers Discuss Whether Jesus Matters Synopsis Walking on Water: Skeptics and Believers Discuss Whether Jesus Matters introduces the rudiments of the Christian faith from a non-denominational, non-doctrinaire perspective for youth, millennials, religiously unaffiliated, as well as all generations including senior citizens. It […]
How to Blog for Other Websites: Simple Steps to Guest Blogging, Including Sample Pitch
Blogging for other websites allows you to reach a whole new audience, gain exposure, build credibility, and potentially drive traffic back to your site. Here’s how to become a guest blogger: 1. Locate sites you want to write for. The first step is to find appropriate sites, and that means sites that reach your target […]
How to Sell Your Book to Colleges for Use in Courses
One of the many benefits of writing nonfiction is that we can educate our readers. Whether we do that with a how-to guide, a memoir, history, science, or other kind of reference book, many well-written nonfiction books have the potential to be adopted into curriculum for college courses. Getting colleges to adopt my books as […]
Understanding Publishing Contracts
If a publisher offers you a contract, get ready for your head to spin. These contracts can vary greatly in what they offer and what they expect from the author. In general, a contract will outline the following: Payment Terms A book advance fee ranging from $2500-$10,000 is most typical for first time authors without […]
How to Tap into the Marketing Power of Street Teams, Super Fans and Micro-Influencers
Guest post by Penny Sansevieri Did you know that 95% of books are sold via personal recommendation? There is no doubt that the biggest source of sales for just about any type of product is personal recommendations. Remember the last time you heard a friend tell you that XYZ was an awesome product, or book […]
How to Write an Effective Author Bio
As an author, there will be many situations where you will need to contribute your bio for promotional purposes. Your bio is often needed on your website in the “About” page and the “Media/Press” page, the back cover of your book, the last page of your book, at the end of articles or blog posts […]
8 Tips for a Marketable Nonfiction Book Proposal by Melanie Votaw
Over the years, I’ve met many first-time authors who underestimate the difficulty of writing a successful nonfiction book proposal. Writers often lack the marketing skills that proposals require, and they fail to realize one important fact: A book proposal is a business plan for their book. If you remember that and also keep these tips […]
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