Authority Publishing provides custom publishing services exclusively for nonfiction books. Comprehensive services include editing, cover design, interior typesetting, ebook formatting, and distribution to Amazon, Ingram and other online retailers. Since 2008, Authority Publishing has built a solid reputation as an industry leader in personalized service and professional book production. If getting your book done right […]
Studies show that as many as 80% of people want to write a book. I hear this goal all of the time from people I meet in the business world. Countless numbers of people over the years have proclaimed their desire to write a book, but only a small percentage will actually make their book […]
Today, you need to have authority to be successful online. So many people are trying to become influencers, and it’s become crowded out there. Sort of. We’ve always had many influencers in our lives, but they were limited to celebrities or politicians or authors who wrote books or wrote for newspapers or magazines. Our parents, […]
There’s a common belief that everyone has at least one book in them and the trick is to get it out. Well, they don’t write themselves, so it’s important to get yourself a game plan when you decide that you actually want to go for it. Here are some tried and tested tips to get […]
Some authors do not sell to non-retail buyers because they are intimidated by corporate marketing professionals. If that is the case with you, start small. Begin your non-retail selling journey by calling on buyers in small companies. These businesses approximately 80% of all companies in the U.S. and they have the same needs as their […]
Each month, the Nonfiction Authors Association asks a burning publishing question of the industry’s best, brightest, and most innovative experts. Here’s what they have to say! NFAA: What advice would you offer to new authors just getting started? JOANNE MCCALL New authors are filled with questions, particularly when it comes to promoting their books. “When […]
Audiobooks were once delivered on cassette tapes, and then later in CD boxed sets. They were expensive. There were local retailers who would sometimes allow you rent them just like videos on VHS tapes (remember those?). And then CDs went the way of vinyl records and have since become decorative coasters. Today the largest retailer […]
This is a guest post by Lisa Romeo. If we’re gut honest about it, we all have that same dream, right? The one about a major New York City powerhouse publishing our book and their marketing department deciding our book will get a big promotional push. That our book will be reviewed (positively, of course!) […]
Recently I read a post in an online writers’ forum that broke my heart. A woman reported having dipped into her savings AND retirement accounts to invest in several expensive book marketing educational programs with the expectation that they would help her sell huge quantities of books. She spent tens of thousands of dollars on […]
The back cover is where you convince readers to buy. One trick that many writers use is to craft a compelling description before writing the manuscript because it can help to know what to focus on when developing the manuscript. You have a very limited amount of space on the back of your book so […]
Shipping books is not something authors typically think about until their book is about to be released, but selling books directly is most profitable because you don’t have to give up 40% to 55% to retailers. If you want to sell books or other products directly from your website, you’ll need to develop a process […]
How to Get Your Book Considered for Placement in Barnes and Noble and Other Retailers
If you’re an independently published author and bookstore placement is a goal for you, the good news is that you have options. Barnes and Noble can be indie author-friendly, but first you need to make sure your book is ready for prime time. How to ensure your book gets bookstore placement consideration: Professional book production […]
Essential Book Marketing Task: Build Your Launch Team
When I consult with new nonfiction authors, one of the first homework tasks I assign is to build a list of influencers. This is important whether you already have a platform or not, because you might be surprised by how many people you know who can help support your book and your overall author-career goals. […]
How to Write Your Nonfiction Book
Studies show that as many as 80% of people want to write a book. I hear this goal all of the time from people I meet in the business world. Countless numbers of people over the years have proclaimed their desire to write a book, but only a small percentage will actually make their book […]
Member of the Week, Mina Raulston, author of Pathway to Healing
Author Name: Mina R. Raulston Book Title: Pathway to Healing Synopsis Part memoir, part self-help, Pathway to Healing leads the reader through the steps that God led the author to find her spiritual and emotional healing and deliverance following her divorce due to domestic violence. Ms. Raulston firmly believes these steps can be used to […]
How to Get Your Book Considered for Placement in Barnes and Noble and Other Retailers
If you’re an independently published author and bookstore placement is a goal for you, the good news is that you have options. Barnes and Noble can be indie author-friendly, but first you need to make sure your book is ready for prime time. How to ensure your book gets bookstore placement consideration: Professional book production […]
Essential Book Marketing Task: Build Your Launch Team
When I consult with new nonfiction authors, one of the first homework tasks I assign is to build a list of influencers. This is important whether you already have a platform or not, because you might be surprised by how many people you know who can help support your book and your overall author-career goals. […]
How to Write Your Nonfiction Book
Studies show that as many as 80% of people want to write a book. I hear this goal all of the time from people I meet in the business world. Countless numbers of people over the years have proclaimed their desire to write a book, but only a small percentage will actually make their book […]
The Life-Changing Effects of Passive Income from Book Royalties for Self-Publishers by Gregory Diehl
As much as you may be motivated to write your book as an expression of your deepest thoughts or to deliver a potent message to other people, you (literally) cannot afford to neglect its entrepreneurial requirements and rewards. At all times, authors should be aware of how much their books are selling for at retail, […]
Expert Round-Up: Favorite Charitable Causes
Each month, the Nonfiction Authors Association asks a burning publishing question of the industry’s best, brightest, and most innovative experts. Here’s what they have to say! NFAA: What is your favorite charitable cause and how might authors use their platforms to help promote their own favorite causes? Stephanie Barko One of my clients is donating […]
Author Speaker Website Examples
For ideas on how to build a great author/speaker website, here are some sites to investigate. Note that some speakers use their personal names for their sites while others build their sites around the theme of their business. Patrick Schwerdtfeger, Big Data: https://www.patrickschwerdtfeger.com/ David Newman, Marketing: https://www.doitmarketing.com/ Marsha Egan, Productivity and Leadership: https://www.marshaegan.com/ Peter Rosenberger, […]
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