Are you ready to add more revenues to your author business? Here are the top ten ways authors can earn more money. 1. Coaching/Consulting Becoming a coach or consultant is often a logical step for authors who want to help others. Building a program based on content from your book can become a wonderful revenue […]
Each month, the Nonfiction Authors Association asks a burning publishing question of the industry’s best, brightest, and most innovative experts. Here’s what they have to say! NFAA: What advice would you offer to new authors just getting started? JOANNE MCCALL New authors are filled with questions, particularly when it comes to promoting their books. “When […]
Blogging for other websites allows you to reach a whole new audience, gain exposure, build credibility, and potentially drive traffic back to your site. Here’s how to become a guest blogger: 1. Locate sites you want to write for. The first step is to find appropriate sites, and that means sites that reach your target […]
If a publisher offers you a contract, get ready for your head to spin. These contracts can vary greatly in what they offer and what they expect from the author. In general, a contract will outline the following: Payment Terms A book advance fee ranging from $2500-$10,000 is most typical for first time authors without […]
As an author, there will be many situations where you will need to contribute your bio for promotional purposes. Your bio is often needed on your website in the “About” page and the “Media/Press” page, the back cover of your book, the last page of your book, at the end of articles or blog posts […]
Amazon’s Author Central is an essential tool for managing your books and author information on the site. Every author should take full advantage of the free service because it allows you to update content on your book page, keep author bio information up to date, see your sales data, and more. Both print and Kindle-only […]
For use when requesting permission to include another person’s work in your book. As with all legal documents, be sure to have this approved by your attorney before use. Dear [name], As we have previously discussed, I am preparing to have my book published and it is tentatively titled [title]. It is scheduled to be […]
For years I’ve been saying that the more help I hire, the more money I earn. One of the best ways to grow your business is to hire people to help free up your time so that you can focus on what you do best. While you may think you can’t afford to hire help, […]
A press release should be brief—one or two pages max—yet include enough details that a reporter could write a short article based solely on the information provided. Read several sample press releases before writing yours so you understand the proper format. Some good sources for locating professional releases are www.BusinessWire.com and www.PRNewswire.com. Start with a […]
LinkedIn launched its publishing platform in 2015, which essentially works like a large business blogging community, and any LinkedIn user can contribute. Contributors include some big names like Richard Branson and Bill Gates, alongside influential authors and speakers like Gretchen Rubin and Gary Vaynerchuk. You can locate these posts from your LinkedIn home page. Why […]
Top 10 Revenue Streams for Authors
Are you ready to add more revenues to your author business? Here are the top ten ways authors can earn more money. 1. Coaching/Consulting Becoming a coach or consultant is often a logical step for authors who want to help others. Building a program based on content from your book can become a wonderful revenue […]
How to Build Your List of Media Contacts
Nearly all of the major media outlets have websites with easy access to contact information for reporters, editors, and producers. In fact, they make it almost ridiculously easy to find email information because the reality is that they need story ideas! While this information is easy to locate, the research can take time. Keep reading… […]
Selling Books to Business Buyers? Think Small by Brian Jud
Some authors do not sell to non-retail buyers because they are intimidated by corporate marketing professionals. If that is the case with you, start small. Begin your non-retail selling journey by calling on buyers in small companies. These businesses approximately 80% of all companies in the U.S. and they have the same needs as their […]
Member of the Week: Steven Howard, author of Better Decisions. Better Thinking. Better Outcomes.
Author Name: Steven Howard Book Title: Better Decisions. Better Thinking. Better Outcomes. How to go from Mind Full to Mindful Leadership Synopsis Too many decisions are being made by leaders and employees who are impacted by stress, overloaded brains, tiredness, and unregulated emotions. All of these are impacting their decision-making processes, cognitive abilities, and the outcomes […]
Top 10 Revenue Streams for Authors
Are you ready to add more revenues to your author business? Here are the top ten ways authors can earn more money. 1. Coaching/Consulting Becoming a coach or consultant is often a logical step for authors who want to help others. Building a program based on content from your book can become a wonderful revenue […]
How to Build Your List of Media Contacts
Nearly all of the major media outlets have websites with easy access to contact information for reporters, editors, and producers. In fact, they make it almost ridiculously easy to find email information because the reality is that they need story ideas! While this information is easy to locate, the research can take time. Keep reading… […]
Selling Books to Business Buyers? Think Small by Brian Jud
Some authors do not sell to non-retail buyers because they are intimidated by corporate marketing professionals. If that is the case with you, start small. Begin your non-retail selling journey by calling on buyers in small companies. These businesses approximately 80% of all companies in the U.S. and they have the same needs as their […]
What You Need to Know Before Your Pitch the Media
I’ve been saying for years that though press releases have long been the standard way to pitch media, they aren’t always the best way. You should know that reporters, editors, and producers NEED story ideas. In other words, they need you as much as you need them. Yes, it’s perfectly okay to reach out to […]
7 Smart and 7 Dumb Reasons to Speak for Free
Should you speak for free? Yes – if you do it in front of the right people who are in the right room for the right reason… And along the way to answering this question in more detail, you’re also getting your 80-20 Speaking-as-Marketing strategy so let’s dig in… Research from professional services marketing firm Rain Today shows […]
Advice for New Authors from the Experts
Each month, the Nonfiction Authors Association asks a burning publishing question of the industry’s best, brightest, and most innovative experts. Here’s what they have to say! NFAA: What advice would you offer to new authors just getting started? JOANNE MCCALL New authors are filled with questions, particularly when it comes to promoting their books. “When […]
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