Other Nonfiction Topics

How to Set Up an Author Business by Mike Kowis, Esq.

How to Set Up an Author Business by Mike Kowis, Esq.

I recently gave a talk to a local writer’s group about the process of self-publishing a book, which includes setting up an author business.  Afterwards, the group leader thanked me for sharing the “business side” of being an author.  While I appreciated her kind gesture, it struck me as odd because I think of an […]

How to Use Your Reviews and Excerpts by Carolyn Howard-Johnson

How to Use Your Reviews and Excerpts by Carolyn Howard-Johnson

When Stephanie highlighted the importance of endorsements for writers it occurred to me that I could share a couple excerpts from the third in my multi award-winning HowToDoItFrugally Series of books for writers, How to Get Great Book Reviews Frugally and Ethically: The ins and outs of using free reviews to build and sustain a […]

Round-Up Question of the Week: What is your favorite charitable cause?

Round-Up Question of the Week: What is your favorite charitable cause?

Last week we asked our community on Facebook to answer this question: What is your favorite charitable cause? Here’s what they had to say: Jen Doeden Weer: The Drawer’s mission is to provide warmth and dignity to the homeless and underprivileged through new socks and underwear. Both are among the most needed and the least […]

Extracting Blurbs from Reviews by Carolyn Howard-Johnson

Extracting Blurbs from Reviews by Carolyn Howard-Johnson

When Stephanie highlighted the importance of endorsements for writers it occurred to me that I could share a couple excerpts from the third in my multi award-winning HowToDoItFrugally Series of books for writers, How to Get Great Book Reviews Frugally and Ethically: The ins and outs of using free reviews to build and sustain a […]

Favorite Websites for Author Advice

Favorite Websites for Author Advice

We sent out a query asking nonfiction authors “what are  your favorite websites for author advice and guidance?” Here are their replies: Bronwen Sciortino I love the Australian Self-Publisher (www.australianselfpublisher.com) and the Book Baby (www.bookbaby.com) websites and blogs – loads of information about what’s happening all around the world and lots of practical, simple and […]

Getting Permission to Use Reviews and Extracting Blurbs from Them by Carolyn Howard-Johnson

Getting Permission to Use Reviews and Extracting Blurbs from Them by Carolyn Howard-Johnson

Stephanie recently highlighted the importance of endorsements for writers and it occurred to me that I could share some excerpts from the third in my multi award-winning HowToDoItFrugally Series of books for writers, How to Get Great Book Reviews Frugally and Ethically: The ins and outs of using free reviews to build and sustain a […]

How the Amazon KDP Select Program Works for Nonfiction Authors (Part 4)

How the Amazon KDP Select Program Works for Nonfiction Authors (Part 4)

In Part 3 of this blog series – How to Use Amazon Display Ads – we showed you how to set up display ads on Amazon. Now let’s move on to Part 4: How the Amazon KDP Select Program Works (Nonfiction Authors) The KDP Select program is available to Kindle ebook publishers and allows authors/ […]

How to Use Amazon Display Ads to Sell More Books (Part 3)

How to Use Amazon Display Ads to Sell More Books (Part 3)

In Part 2 of this blog series – How to Use Amazon Pay-Per-Click Ads – we showed you how to set up pay-per-click advertising campaigns on Amazon. Now let’s move on to Part 3: How to Use Amazon Display Ads Amazon Product Display Ads are generated based on book genre, related books, and even other […]

How to Use Amazon Pay-Per-Click Ads to Sell More Books (Part 2)

How to Use Amazon Pay-Per-Click Ads to Sell More Books (Part 2)

In Part 1 of this blog series – How to Use Amazon Advertising to Sell More Books – we explored how Amazon is moving in the direction of pay-to-play advertising for authors in publishers. Now let’s move on to Part 2: How to Use Amazon Pay-Per-Click Ads Amazon’s Sponsored Product Ads, which allow you to […]

How to Use Amazon Advertising to Sell More Books(Part 1)

How to Use Amazon Advertising to Sell More Books(Part 1)

Did you know that the books you see on end caps and display tables at Barnes and Noble are sponsored by the publishers? That’s right; books featured are rarely due to the store employees choosing their favorite reads. The publishers pay a premium to get their top titles featured on the best real estate in […]