We recently reached out to authors to find out their favorite authors. Here’s what they had to say: Adam Ashton Of the 200+ non-fiction books I’ve read in the past three years, there are a renew obvious standouts. Seth Godin is my all-time favourite, with books like The Dip and Linchpin sharing one key message […]
If you’re an independently published author and bookstore placement is a goal for you, the good news is that you have options. Barnes and Noble can be indie author-friendly, but first you need to make sure your book is ready for prime time. How to ensure your book gets bookstore placement consideration: Professional book production […]
As much as you may be motivated to write your book as an expression of your deepest thoughts or to deliver a potent message to other people, you (literally) cannot afford to neglect its entrepreneurial requirements and rewards. At all times, authors should be aware of how much their books are selling for at retail, […]
Each month, the Nonfiction Authors Association asks a burning publishing question of the industry’s best, brightest, and most innovative experts. Here’s what they have to say! NFAA: What is your favorite charitable cause and how might authors use their platforms to help promote their own favorite causes? Stephanie Barko One of my clients is donating […]
For ideas on how to build a great author/speaker website, here are some sites to investigate. Note that some speakers use their personal names for their sites while others build their sites around the theme of their business. Patrick Schwerdtfeger, Big Data: https://www.patrickschwerdtfeger.com/ David Newman, Marketing: https://www.doitmarketing.com/ Marsha Egan, Productivity and Leadership: https://www.marshaegan.com/ Peter Rosenberger, […]
Are you ready to add more revenues to your author business? Here are the top ten ways authors can earn more money. 1. Coaching/Consulting Becoming a coach or consultant is often a logical step for authors who want to help others. Building a program based on content from your book can become a wonderful revenue […]
Each month, the Nonfiction Authors Association asks a burning publishing question of the industry’s best, brightest, and most innovative experts. Here’s what they have to say! NFAA: What advice would you offer to new authors just getting started? JOANNE MCCALL New authors are filled with questions, particularly when it comes to promoting their books. “When […]
Blogging for other websites allows you to reach a whole new audience, gain exposure, build credibility, and potentially drive traffic back to your site. Here’s how to become a guest blogger: 1. Locate sites you want to write for. The first step is to find appropriate sites, and that means sites that reach your target […]
If a publisher offers you a contract, get ready for your head to spin. These contracts can vary greatly in what they offer and what they expect from the author. In general, a contract will outline the following: Payment Terms A book advance fee ranging from $2500-$10,000 is most typical for first time authors without […]
As an author, there will be many situations where you will need to contribute your bio for promotional purposes. Your bio is often needed on your website in the “About” page and the “Media/Press” page, the back cover of your book, the last page of your book, at the end of articles or blog posts […]
Why You Shouldn’t Ask Your Readers What They Want You to Write by Heidi Thorne
Trying to figure out what to write about for your next book, or even blog? An online survey might be just what you need to do to get feedback and insight from your ideal audience. One mistake that authors can make when doing such a survey is to ask their prospective readers and fans, “What […]
Knowing and Championing the Most Important Part of Your Book – Its Point by Joel Schwartzberg
If you’re in the book-writing business, you’re also in the book marketing business. Whether you have a major publisher or are self-published, whether you have a hungry publicist or a hundred Twitter followers, YOU are your book’s most credible spokesperson and cheerleader. If that thought frightens you, there’s good news. Promoting your book successfully to […]
Traditional Book Deal Checklist
✔ Develop your platform for book sales. Publishers give extra consideration to authors with a large platform (audience). ✔ Decide on a concept for your book—something unique that will stand out against competition. ✔ Define your target audience to ensure you have a market for the book. ✔ Evaluate the competition to ensure there is […]
Member of the Week: Bruce Barton, author of Personal Finance for Tech Professionals
Author Name: Bruce Barton Book Title: Personal Finance for Tech Professionals Synopsis Personal Finance for Tech Professionals is both comprehensive and accessible—laying out what tech professionals need to know to manage their personal finances. The book covers best practices for the unique financial issues facing technology professionals such as: Stock-based compensation, including stock options and […]
Why You Shouldn’t Ask Your Readers What They Want You to Write by Heidi Thorne
Trying to figure out what to write about for your next book, or even blog? An online survey might be just what you need to do to get feedback and insight from your ideal audience. One mistake that authors can make when doing such a survey is to ask their prospective readers and fans, “What […]
Knowing and Championing the Most Important Part of Your Book – Its Point by Joel Schwartzberg
If you’re in the book-writing business, you’re also in the book marketing business. Whether you have a major publisher or are self-published, whether you have a hungry publicist or a hundred Twitter followers, YOU are your book’s most credible spokesperson and cheerleader. If that thought frightens you, there’s good news. Promoting your book successfully to […]
Traditional Book Deal Checklist
✔ Develop your platform for book sales. Publishers give extra consideration to authors with a large platform (audience). ✔ Decide on a concept for your book—something unique that will stand out against competition. ✔ Define your target audience to ensure you have a market for the book. ✔ Evaluate the competition to ensure there is […]
Questions to Answer Before Writing Your Book
What do I ultimately want to accomplish with my book? What opportunities can I create with my book? How can I stretch out of my comfort zone? What do I need to learn to be successful? Who are some people I can model on my way to achieving my goals? Is there anyone who could […]
Your blog is the heart of your social media strategy. Without a blog, you will have limited content to share and you won’t have a reason to drive traffic back to your site. And by adding new posts to your blog three or more times per week, you will have a steady stream of fresh […]
Meet the Members & Their Books March 2019
Welcome to the monthly edition of Meet the Members, an opportunity for you to learn about your fellow members and their books. We encourage you to support each other! Meet the Members & Their Books: Healer, three-time author, and motorcycle aficionado Liz Jansen combines her artistic mediums to create stories that inspire readers to embark […]
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