Telling & Selling: The 4 Parts of a Proposal by Michael Larsen

Preparing a proposal gives you the chance to describe your book and show how well you can write and promote it. Whether you sell or publish your book, a proposal will help you. Most proposals range from 20 to 60 pages and have three or four types of material: Sales and Marketing Information, an Outline, […]

Are You Ready to Audiobook? 5 Essential Factors for Nonfiction Authors by Tina Dietz

More and more non-fiction authors are recognizing the incredible potential audiobooks offer their business. Eager entrepreneurs, however, may dive in headfirst without giving sufficient forethought into how this unique tool can best be leveraged. Audiobooks are the fastest-growing sector of the entire publishing industry. The Association of American Publishers show audiobook downloads up by 31.1% […]

Live Workshops and Training Classes

If you enjoy teaching, then workshops and training classes may be a great option for you. Similar to consulting packages, you can develop your programs in just about any way that you choose. The simplest option, and a good place to start, is to create a half-day event, which would be a three or four-hour […]

Cover Design Basics

Each month, the Nonfiction Authors Association asks a burning publishing question of the industry’s best, brightest, and most innovative experts. Here’s what they have to say! NFAA: What is the best piece of advice you’d offer to an author about working with a book cover designer? LEWIS AGRELL — THE AGRELL GROUP When authors have […]

The S Theory of Storytelling: Compelling Fiction Readers to Turn the Page by Michael Larsen

The beginning is the most important part of the work. –Plato  The first page sells the book. The last page sells the next book. –Mickey Spillane The first page of a chapter sells the chapter; the last page sells the next chapter. Agents, editors and book buyers only read far enough to make a decision. […]

Consulting and Coaching Opportunities Your Non-Fiction Book Can Open

Writing a nonfiction book based on your area of expertise is an easy lead-in for consulting and coaching opportunities. In fact, these opportunities will probably come looking for you whether you want them or not! After I wrote my first book, The Business Startup Checklist and Planning Guide, I began receiving requests for consulting services. […]