Important information on how CEOs can use social media to lead their organizations into the future. Defining chapters include the psychology and science of social media, social media policy and where to have a presence and why.
Barbara C. Lemaire, PhD has more than 20 years experience in marketing, public relations, publishing, strategic planning, sales, organizational management, project management and business coaching. She is Assistant Chairperson of Professional Coaching & Human Development Department at the International University of Professional Studies. Co-Founded Strategic Networking a business networking forum, served on the board of Trustees for the Leukemia & Lymphoma Society, New Mexico / El Paso Chapter and Edited and Published the 2008 Comprehensive Non Profit Directory of Albuquerque.
In the last few years Barbara has turned her sights onto Web 2.0 - Social Networking and Social Media Marketing. With Social Media Made Simple she has developed a system to make this part of the Internet accessible to busy people.
Dr. Lemaire has dedicated her life to self-actualization and peak-performance, and the profession of coaching. She is passionate about creativity and uses her creativity in her daily work and her painting.
Barbara’s biggest personal challenge was walking 26.2 miles in the Honolulu Marathon to collect donations for the Leukemia & Lymphoma Society; it's no surprise that her favorite quote is:
“A journey of a thousand miles starts under one’s feet”
Lao Tzu
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