Portrait - Tad
Services Offered
Author, Speaker, Consulting, Strategy Workshops
Most Recent Book Title
HOW TO MASTER THE UNIVERSE: Personal and Professional Life-Skills Guide
Book Description
You are the CENTER OF THE UNIVERSE – the Center of Your Universe.
I am the CENTER OF THE UNIVERSE too – the Center of My Universe.
And every time a child is born, we have a new CENTER OF THE UNIVERSE.

This concept is the foundation for the COTU (Center of the Universe) Principle.
COTU Principle: Every entity is the Center of its own Universe and is motivated by its own survival and success.

The MASTER THE UNIVERSE FORMULA builds upon this principle to provide a three-step process for you to master your personal, interpersonal, and professional lives. Reading this book promises to be one of the most thought-provoking experiences of your life – with concepts, theories, practical applications, and a foundation for further explorations.
“Tad has the real-life sales, marketing, and leadership experience to provide credibility to the techniques he discusses in the business section of his book. He was a trailblazer at Sun Microsystems, where he started the company’s business in nine countries, negotiated one of our largest technology licensing deals, and launched a product that has been licensed to run on tens of billions of chip cards and smartphones. He also demonstrated an early passion for human development when he built and managed the first Sun Field Training organization.”
Scott McNealy - Founder, and CEO of Sun Microsystems, Inc.

"What an accomplishment! Your book is just jam-packed with value, so much interesting information, so much priceless, strategic advice, such a broad range of subjects."
Joshua Hornick - Business Coach

"This book is for all ages - your intention of 20 somethings is spot on and we also all know older people who can benefit from this wisdom"
Donna Carroll - CEO, Alan Carroll & Assoc. (corporate training company)

“. . . what I find interesting is the “Master the Universe Formula”. I feel as if it’s a concrete way to find one’s way in the real world. I also enjoy seeing the personal anecdotes and quotes sprinkled throughout the book. I would recommend it to young teens!”
Matthew Dam – Teenage College Student

“Great read! . . . I've never heard it articulated or formalized in this manner. It's interesting to see it explained in a different light and in a more methodical way, especially defining people/things as their own 'universe'.”
Henry Tran – Principal Engineer, SpaceX
Location (city/state/country)
San Franisco/CA/USA
Author bio
Tad started out as a teacher and coach before transitioning into a technology business career in CEO, BD, Sales, and Marketing executive roles in start-up & Fortune 100 technology companies. He led multiple business initiatives from inception to market leadership and negotiated deals worth over $200 million. Tad has Board-of-Director, VC fundraising, buy/sell-side M&A transaction experience, and has taken startups from successful launch to acquisition. He is now an author, speaker, and business coach.
Professional Speaker Topics
How to Master the Universe - Personal and Professional Life-Skills Guide. Success, strategy, problem-solving, thinking, breathing, mindfulness, rapport, and leadership
Favorite Quote or Personal Motto

Mastering the Universe is a journey and not a destination. Destinations are endpoints - and endpoints have no future.

  • Book by Tad Bogdan

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