Frances Caballo
Most Recent Book Title
Social Media Just for Writers: The Best Online Marketing Tips for Selling Your Books
Book Description
You wrote your book and sold copies to family members, friends, and colleagues. Now you want to reach readers around the state, across the country, or on the other side of the world. But how? With social media, you can build your platform and reach markets you never imagined possible before. In this book you will learn how to: create your Facebook fan page and initiate active engagement with your readers, use a myriad of Twitter applications to help you economize your time while expanding your tribe, optimize your LinkedIn profile with keywords, tackle Google+ with renewed confidence, build Pinterest pinboards and use them to promote your books and blog, and round out your online strategies with offline marketing techniques.
Additional Book Titles
Blogging Just for Writers
Pinterest Just for Writers
Amazon Page
Location (city/state/country)
Author bio
Frances Caballo is a social media trainer, strategist, and author with 23 years of communications experience. She is the Social Media Editor for the Women’s National Book Association-Francisco Chapter and the Bay Area Independent Publishers Association. She is a former vice president and Social Media Editor for Redwood Writers, the largest chapter of the California Writers Club.

Frances specializes in social media training for users of all levels; sets up and manages social media accounts for clients; provides coaching on clients’ social marketing platforms; and blogs for clients. She wrote Social Media Just for Writers: The Best Online Marketing Tips for Selling Your Books and Blogging Just for Writers will be available soon.
Professional Speaker Topics
Social Media Marketing for Writers
Building an Author Platform
How to Manage Social Media and Still Have Time to Write
Favorite Quote or Personal Motto

"Let yourself be silently drawn by the strange pull of what you really love. It will not lead you astray." Rumi

  • Frances Caballo

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