Digital Haystack: Essential Public Relations Tactics to Explode Online Visibility & Engagement
Book Description
Coming in Spring 2014.
Traditional PR skills like press releases and media relations are now a fraction of what marketing and public relations professionals need to know... and most of us are uncomfortably aware of our shortfalls in navigating the newness.
Agencies, corporate communications and marketing departments and PR pros are globally learning new skills and shifting how they do business.
This book will help you find your way - so your brand, client or employer stands out in a noisy, cluttered online environment.
Digital PR, social media, search and content marketing consultant. Author of Digital Haystack. Contributing author for Convince & Convert, MarketingProfs, PR Daily, B2Community & Social Media Today. Founder of #PRprochat on Twitter. 20+ yrs of agency/corporate insanity. Secret past life as a Hunter Jumper horse trainer.
Professional Speaker Topics
How Brands Can Be More Visible in Today's Digital Haystack
Public relations, content marketing, social media and SEO topics
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