For a fresh marketing plug, go to your blog and pin all past posts onto boards on Pinterest. Make sure to give the boards keyword-rich titles (like “Tips for Tax Season” or “Quick and Easy Healthy Food Recipes Kids Like”), and include the title of each blog post with the pinned photo to make it easier for pinners to find.
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How to Research Bloggers for Book Reviews, Excerpts, Etc.
Use these guidelines to perform your author research, or provide to an assistant to follow. Create a spreadsheet with the following fields: Blog Link, Reviews?, Author Interviews?, Excerpts?, Guest Posts?, Email, Submission Guidelines Link. (Or download spreadsheet template from NFAA.) Perform the following Google searches and log results on spreadsheet: Topic + book review When […]
Watch for These Unneeded Wobbly Words by Barbara McNichol
To add clarity by taking unneeded words out of your writing, the easiest approach is to identify and attack wobbly words. But what are wobbly words? Well, they’re words that are vague, indefinite, and don’t add much to the meaning of a sentence. In fact, they can add word clutter to your paragraphs and detract […]
What strategies do you use to build your mailing list?
Each month, the Nonfiction Authors Association asks a burning publishing question of the industry’s best, brightest, and most innovative experts. Here’s what they have to say! NFAA: What strategies do you use to build your mailing list? MARQUINA ILIEV There are three main elements that I suggest authors use to build their mailing list. The first […]
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Member Book Announcement: To Cast A Reflection: The Henry Family In Their Own Words
Member Name: Laura Suchan Book Title: To Cast A Reflection: The Henry Family In Their Own Words Synopsis In the summer of 2013 a box stuffed with old papers was donated to the Oshawa Museum. The Thomas Henry Correspondence Collection, as it became known, contained 520 individual documents including personal letters, receipts and business correspondence of […]
How to Research Bloggers for Book Reviews, Excerpts, Etc.
Use these guidelines to perform your author research, or provide to an assistant to follow. Create a spreadsheet with the following fields: Blog Link, Reviews?, Author Interviews?, Excerpts?, Guest Posts?, Email, Submission Guidelines Link. (Or download spreadsheet template from NFAA.) Perform the following Google searches and log results on spreadsheet: Topic + book review When […]
Watch for These Unneeded Wobbly Words by Barbara McNichol
To add clarity by taking unneeded words out of your writing, the easiest approach is to identify and attack wobbly words. But what are wobbly words? Well, they’re words that are vague, indefinite, and don’t add much to the meaning of a sentence. In fact, they can add word clutter to your paragraphs and detract […]
What strategies do you use to build your mailing list?
Each month, the Nonfiction Authors Association asks a burning publishing question of the industry’s best, brightest, and most innovative experts. Here’s what they have to say! NFAA: What strategies do you use to build your mailing list? MARQUINA ILIEV There are three main elements that I suggest authors use to build their mailing list. The first […]
How to Avoid the Number One Mistake Too Many Authors Make
I love engaging with friends and family on Facebook (or as my 12-year old calls it, “Mom Book”), and also with our author community via our private group (you can join NFAA here to gain access). Recently, I noticed an old schoolmate making a big mistake that is also common among authors. This schoolmate—we’ll call […]
Hints for Conducting Radio Shows by Telephone by Brian Jud
Performances on radio talk or news shows are the workhorses of book-promotion activities. With radio as part of your communication plan, you can reach hundreds, thousands or millions of people at little or no cost. You can even sell some books, if you do it right. Most radio shows are conducted over the telephone, from […]
Checklist: Copy Needed Before You Launch Your Book
Write Copy: Book jacket copy Traditional media pitch Online media pitch (podcasts, internet radio shows) Blogger pitch Reviewer pitch Tweets for your own use Tweets others can share Short social media posts for your own use Short social media posts others can share Your updated bio Blog posts Email to announce your launch to your […]
