I love online groups because they make it easy to find and connect with a community of people. For business purposes, groups are great for reaching your target audience. And while you can join existing groups, it can be even more fruitful to start your own. As group moderator, you have the benefit of all your members knowing who you are. You can demonstrate your authority in your subject matter and leadership skills, all while building a loyal network of participants.
Below is a report detailing the steps you need to take to start your own group on LinkedIn.