Tag: CAN-SPAM

Book and Business Promotion Tool: Creating an Effective Newsletter, Part 2

Book and Business Promotion Tool: Creating an Effective Newsletter, Part 2

In the last post on creating an effective e-newsletter, we discussed the basic do’s and don’t’s of creating an e-newsletter, as well as some ideas for topics. This post will focus on how to actually send out your e-newsletter, as well as some aspects of the CAN-SPAM Act you should be aware of, and some […]