Tag: email marketing

Book Marketing Strategy: Make the Most of E-Newsletters and Email Marketing

Book Marketing Strategy: Make the Most of E-Newsletters and Email Marketing

Email marketing can be one of your most valuable tools for promoting your book to your audience. When someone opts to receive email communication from you, that person is giving you permission to communicate with him or her on a regular basis—an honor you should not take lightly. It’s harder than ever to gain subscribers […]