Tag: promotion strategy

Business Promotion Strategy: Lead a Group

Business Promotion Strategy: Lead a Group

In 2006, I launched the Sacramento Speakers Network with five people at a coffee shop. Today, we no longer fit in a coffee shop, and pack the house at our monthly meeting. The truth is that I call this group a “happy accident.” My sole intention when it started was to network with other speakers […]

Business Promotion Strategy: Paid Search Engine Placement

Business Promotion Strategy: Paid Search Engine Placement

I probably don’t have to tell you at this point about the importance of search engine placement of your website for the success of your business or book. Search engine optimization takes time. It could be months before you begin to see results. Depending on the amount of competition you have, it could be difficult […]