Tag: promotion

Teleseminar: Raleigh Pinskey on Social Media for Authors

Teleseminar: Raleigh Pinskey on Social Media for Authors

Event Date: August 26, 2015 | Time: 10AM PST / 1PM EST Join us as Raleigh Pinskey discusses social media for authors. About Raleigh Pinskey Raleigh Pinskey, President and Founder of The Raleigh Group PR, founded in 1980, specializes in helping you put your name and product in front of your target market over, and over, and […]

What You Should Know About Federal Trade Commission (FTC) Guidelines

What You Should Know About Federal Trade Commission (FTC) Guidelines

If you’re promoting anything on your website, you should be aware of the guidelines that were set forth by the FTC in 2009. In a nutshell, the FTC has ordered individuals and businesses to disclose when being paid to promote anything online. In addition, testimonials have come under fire. If you use testimonials on your […]

Promotion Opportunity: Internet Radio

Promotion Opportunity: Internet Radio

One promotion opportunity that I believe is under-utilized is internet radio. These programs often focus on a niche topic such as selling on eBay or parenting for busy moms. Though few reach hundreds of thousands of listeners like traditional talk radio, many reach 1,000 or more listeners who are specifically interested in the topic at […]

Create Buzz with Online Contests

Create Buzz with Online Contests

A fun way to generate traffic to your website or blog is to host an online contest, and there are many ways to accomplish this. Here are some ideas:  Comment Contest – Give something away via your blog by asking participants to post a comment. I once worked with Dell to give away a printer […]

Promote Your Book and Business with Podcasts

Promote Your Book and Business with Podcasts

Apple offers an app specifically for podcasts, making it easier than ever for listeners to find podcast content on their iPhones and iPads. A podcast is a downloadable recording (MP3 format), and podcasts are typically delivered as a series. Listeners can download and listen on iPods, iPhones, and other mobile devices, or on a computer. […]