Tag: reporters

How Authors Can Get More Media Coverage

How Authors Can Get More Media Coverage

Open any newspaper or magazine and notice how each article includes quotes and advice from experts. Most often, these quotes come from authors. Tune in to any talk radio show, The Today Show, or even your local news programs. Authors are constantly in the spotlight. In fact, media professionals from print, radio and television frequently […]

Search-Engine-Optimized Press Releases

Search-Engine-Optimized Press Releases

Press releases are the long-time standard for generating media coverage. But if you have ever sent out a release, you may know that they can often fall flat and seemingly disappear into a black hole. Press releases can be a hit or a miss, though they can have some other benefits. Newspapers, magazines, and television […]