Tag: social media

5 Tips to Help You Market Nonfiction Writing through Social Media

5 Tips to Help You Market Nonfiction Writing through Social Media

Although we are living in the era of information and technology the importance of books and write ups have not completed deteriorated. We still do not see the books becoming obsolete or being replaced by any other faster and more interesting technology. Those who love books and crave for getting their hands on such valuable […]

13 Ways to Make the Most of Your Facebook Author Page

13 Ways to Make the Most of Your Facebook Author Page

If you don’t yet have an Author page on Facebook, separate from your personal page, that’s your first step. Set it up under your author name, not your book. That way when you write additional books, you can use the one author page for them all instead of creating a new page for every book. […]

Leveraging Social Media

Leveraging Social Media

Each month, the Nonfiction Authors Association asks a burning publishing question of the industry’s best, brightest, and most innovative experts. Here’s what they have to say! NFAA: What are some of your best tips for leveraging social media for authors?    MARK SCHAEFER The real key to leveraging social media is realizing that most of your […]

Teleseminar: Rusty Shelton on Simple Social Media Tips for Book Promotion Success

Teleseminar: Rusty Shelton on Simple Social Media Tips for Book Promotion Success

Event Date: March 29, 2017 | Time: 10AM PST / 1PM EST Join us as Rusty Shelton discusses Simple Social Media Tips for Book Promotion Success. About Rusty Shelton Rusty Shelton first spoke at Harvard University on the changing world of PR and marketing at the age of 23. A successful entrepreneur, best-selling author and noted […]

Top 10 Reasons Why Your Social Media Marketing Efforts Aren’t Working

Top 10 Reasons Why Your Social Media Marketing Efforts Aren’t Working

I’ve heard many grumbles and complaints about how social media isn’t working as expected so I have assembled a list of the most common reasons you may not be getting the results you desire. Some minor changes to your strategy could make a big difference. 1. Lack of Focus – If you post everything from […]

Twitter for Authors: 20 Ways to Build Your Audience and Sell More Books

Twitter for Authors: 20 Ways to Build Your Audience and Sell More Books

If you’re still trying to piece together the Twitter puzzle and figure out how to use it for book promotion, here are some effective strategies to make it easier and improve results! 1. Understand Your Audience – Success on Twitter, or with any marketing effort, starts with understanding your target audience. What are their interests? […]

Expert Interview: Mark Schaefer, author of The Tao of Twitter

Expert Interview: Mark Schaefer, author of The Tao of Twitter

Name: Mark W. Schaefer Book Titles: The Tao of Twitter Return on Influence Born to Blog Social Media Explained The Content Code Website URL: www.businessesGROW.com Social Media Links: Facebook: https://www.facebook.com/mark.schaefer3 Google+: https://plus.google.com/+MarkSchaefer/posts Twitter: https://twitter.com/markwschaefer LinkedIn: https://www.linkedin.com/in/markwschaefer YouTube: https://www.youtube.com/user/MWSchaefer Instagram: https://www.instagram.com/markwschaefer/?ref=badge  You’ll be speaking at this year’s Nonfiction Writers Conference—May 4-6—can you give us a sneak […]

How to Leverage Online Profiles for Book Promotion

How to Leverage Online Profiles for Book Promotion

As an author, your focus should always be about marketing your books. One simple way to do that is to make sure that your online profiles are up to date. Online profiles are available on websites where you are a member. For example, if you have a Yahoo or AOL e-mail account, you have a […]

Social Media for Authors: What to Tweet on Twitter

Social Media for Authors: What to Tweet on Twitter

Twitter was designed as a tool to share what you are up to and while you can tweet about what you’re having for lunch, it’s really not relevant (or interesting!). The goal for authors should be to engage your target audience by being entertaining, sharing useful information, or serving as a resource. Here are some […]

Content Marketing Strategies for Authors

Content Marketing Strategies for Authors

Make Your Website a Destination: Add video, provide a sample chapter from your book, offer an e-mail newsletter, and share plenty of interesting content. Not only will content entice readers, it can also improve site ranking with Google. Embrace Blogging: Commit to blogging two to three times per week (more is better) and over time […]